Ken Evoy's Site Build It Product Review ? Happy Mom Works at Home
Building a successful website is a major obstacle for
anyone wishing to earn a part or full-time income
from the Internet. Ken Evoy?s comprehensive SBI system
tackles this problem and presents a step-by-step solution
for anyone wishing to build a web business.
This product review takes a critical look at SBI and
presents a valid evaluation of this well-known site
building program. This is part one of the review
where we use SBI to build an actual site. Part two
of this review will come months later when we examine
how well this SBI site has done.
Reviewer
First, you should know this review is coming not from a
newbie but from an online professional who is making
a full time living from the web. I approached SBI from
this angle, there was nothing in the whole site building
process that was new to me. However, I wanted to take a
closer look at the SBI system so I purchased it to build
my next site. There is no substitute for first hand
experience in evaluating a product. Here are my findings
and comments on SBI.
Site Build It was founded by Ken Evoy, a Canadian doctor
who formerly practiced and taught emergency medicine at
McGill University located in Montreal, Canada. Montreal
is still the home base for all SBI and SiteSell operations.
Ken Evoy?s SBI is more than just a site building system,
it?s a complete Internet marketing business rolled into
one neat (if over stuffed) package. It gives you all the
tools and knowledge you need to start and run your own
web business.
I mentioned over-stuffed because the first impression
is one of total overwhelmment. I have been in web
marketing for over 5 or 6 years and the amount of
information/resources here were overwhelming for
me; can?t imagine what it would be like for someone
starting from scratch.
Thank Goodness for Videos!
All this information and presentation of the step-by-step
instructions, I believe would be a minor hindrance if not
for the videos. Listening and viewing the instructions
from videos in the 10 Day process of building a website
makes it much easier to understand. Granted, I did all
the steps in a few days since all the material was very
familiar ground. This system is meant to be taken
slow, (Tortoise It!) and gradually absorbed as you work
through each well-defined step.
But if you use the videos for instructions, pick the
female voice ? I found the male voice had a somewhat
irritating accent and it was hard to pick out some of
the words. I am very tolerant of accents as I come from
a remote part of the globe where we are often teased for
having funny sounding accents!
SBI not only gives you the tools to build a website
but also gives you a sound education in how the whole
Internet marketing process works from the ground up.
It starts you off on the right foundation and gives
you all the tools and knowledge you need to build a
web business. It helps you discover your niche or site
concept if you don?t have one before you start building
your site or rather web business. It?s this emphasis on
creating a web business rather than just building a
website which separates SBI from all the other cheaper
web hosts out there!
It uses a C-T-P-M (Content-Traffic-PreSell-Monetize)
model which will be familiar to any successful online
marketer. Most already have some version of this format
on their content sites: basically you start with providing
valuable ?in-demand? quality content which brings in targeted
traffic/visitors to your site. Next you have to pre-sell to
these visitors in ordet to get that all important click which
will monetize your site or content. This click could be to
an affiliate product, Google Adsense, or even your own product.
I found several of SBI?s tools to be very effective,
mainly the BrainStorm It keyword research software tool.
BrainStorm It will help you find the right keywords for
your site or online business; these keywords are the
building blocks that you must get right or it?s game
over before you even start.
I normally use Brad Callen?s excellent ?Keyword Elite?
software to find my keywords but BrainStorm It is
comparative and just as good. BrainStorm It has to be
a major plus if you?re trying to build a successful website.
It will quickly give you your Master Keyword list that
will be the foundation of your web business.
Actual Site Building
You have several ways to build your actual site in SBI
? you can use the Templates and customize your header,
nav buttons, background and footer. SBI even gives you
online graphical tools to customize your graphics and
images. These are fairly straight-forward and easy to
use even for someone with no online experience.
If you?re a professional web designer or simply know
what you?re doing, you can upload your own site?s html
files and skip the online site builder altogether.
Unlike many web hosts and site building programs,
SBI doesn?t stop after you have designed your site.
Included in your purchase price are what makes SBI
somewhat unique, you get the tools and marketing
resources to actually build your newly created
site into a profitable online business!
You get SEO help: your site is submitted to all the
major search engines, you get a Sitemap for Google
and Yahoo, you get a Blog/RSS feed to attract visitors,
you get a contact/list building system or ezine, you
get visitor analysis tools to help you improve your site.
SBI also places an important emphasis on monetizing
your site. After you have built a ongoing site, it
helps you with ways to monetize your traffic or site.
After all your main objective is not only to build a
successful site but to build a successful web business.
Please, don?t get the wrong picture, SBI is not perfect.
It is not for everyone, it may be too structured and
formatted for seasoned site builders. Too limiting in
its design, I couldn?t help but notice that I myself
have many different site design models/layouts that work
and operate perfectly well outside of the SBI?s model.
SBI instructions and resources may be too overwhelming
and confusing for a complete novice. Some may even
come away scratching their heads and wondering what
all this online stuff is about. I believe the videos
help in solving this problem but a more streamlined
presentation would prove to be more helpful for the
complete beginner.
The main problem is that SBI over delivers with
a whole gamut of resources and information that
a beginner may find it hard to absorb all the
information and get turned off in the process.
However, even the complete novice, if they take
the instructions slowly and work at their own pace,
will be greatly rewarded with one of the best
online web marketing educations available anywhere.
Online Community
Perhaps, in my opinion, what makes SBI worth the
price of admission is the online forum community.
Ken Evoy has gathered and nurtured a whole army of
like-minded webmasters and online marketers with
his ?Pay-it-Forward? attitude that has resulted in
one of the best online communities on the web.
A wealth of online helpful information and people
just ready to guide you whether you?re a complete
newbie or a seasoned pro. The true strength and power
of SBI can be found in this ever increasing community
of like-minded webmasters and marketers.
Moreover, along with all the tools and resources,
it is this online community that truly turns Ken Evoy?s
comprehensive SBI website building system into
?Ecommerce for the rest of us.?
Click here for ?more information about Site Build It?
?
The author is a full-time online marketer who has numerous niche websites, including two sites on Internet Marketing. For the latest and most effective web marketing tools try: Internet Marketing Tools If you?re trying to start a web business and don?t know where to begin, why not try these excellent free training manuals and videos: Free Marketing Courses Copyright ? 2007 Titus Hoskins. This article may be freely distributed if this resource box stays attached.
Author: Titus Hoskins
Article Source: EzineArticles.com
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